The Opposite of Popular

The online home of alleged author Victoria Leybourne


The Rose and the Mask: A Beauty and the Beast Retelling IS NOW AVAILABLE!

OMG, you guys. I’m so nervous. My book is OUT THERE. People are going to BUY IT (hopefully) and READ IT (hopefully) and REVIEW IT (yay but also *incomprehensible panicked squeaking*).

I’ll be back later with more news for you but right now I need to take a break from feverishly checking things and have several large cups of tea. In the meantime, if you’re wondering what all the fuss is about, here are some links that may interest you!


Faustina is a beauty and a thief, not necessarily in that order. She doesn’t believe in magic, just luck, and hers has run out. The last thing she needs is to get roped into a ridiculous revenge plot by her brother—especially when that brother is Giacomo Casanova, Venice’s most notorious libertine.

Benedetto Bellini has never been particularly lucky. The fact that he’s under a beastly curse proves that. Now he’s got a second problem, one that’s washed up on his island in its undergarments and attempted to steal his silverware. He finds Faustina intriguing and infuriating in equal measure. And, thanks to the curse, he’s stuck with her.

Faustina doesn’t know what to make of the sweet, shy and deeply irritating man holding her captive. Does he have something sinister in mind, or is he just trying to keep her safe? And why won’t he take off his mask?

Available in paperback and ebook editions from:

Amazon US | Amazon UK | Amazon CA
Amazon DE | Amazon FR | Amazon ES | Amazon IT | Amazon NL | Amazon MX | Amazon IN | Amazon JP


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One week to go!! Or, the art of self-deception.


(Don’t worry, the book contains much more punctuation and much less screaming than that.)

Here’s the cover and the link to the website again, you know, in case you lost them.


Here are a couple more reminders:

As for new news… there isn’t very much to tell. After a busy month or so, I’ve been at a bit of a loose end this week. My to-do list for this book has dwindled to nearly nothing, but I’m much too focused on it to really get anything else done – like writing the sequel, for instance.

For anyone hoping to learn from my self-publishing fails, I can confirm that organising my own blog tour (which I mentioned that I was going to try in my Self Publishing To Do List) has been… not an unqualified success. I contacted around twenty blogs, which I hand-picked myself on the basis that it looked like they reviewed books like mine, didn’t say that self-published books were libris non grata and so on. One invited me to guest post, which I’m super-excited about (look out for the link next week)! And I’ve had a couple of polite “no”s. Otherwise, it’s been radio silence. This is totally understandable, because I know review blogs get an overwhelming number of requests, and I’m not at all surprised, individually, that each blog didn’t get back to me. But of course I hoped that some of them would be interested, so I’m definitely disappointed.

Still, I’m sure there’s something to learn here for next time – which is a large part of what this first release is going to be about! It might be that I just picked the wrong blogs, but I’m sure I could improve something about my approach, too. E.g., I actually spent quite a long time exploring each blog to get a feel for their style and content but, since I was trying to be concise, that maybe didn’t come across in my emails – they might have looked a little impersonal.

And an update on the above-mentioned giveaway: it’s now at 681 entries, which means that 681 people have heard of the book! Yaaaaaay! Although the frequency with which I have been checking that number does not bode well for my self-control about checking my sales figures after the publication date.

And finally…

I am suuuuuuper stressed about the publication date being so close – something which will not surprise any of you who’ve seen me get suuuuuuuuper stressed about incredibly minor, everyday crap. But I’ve been able to turn it to my advantage! (Sort of.)

One of the many things I am irrationally anxious about is going to the dentist. I had perfectly respectable teeth as a small child but, when my adult teeth came in, they were large, free-spirited things that grew in some rather whimsical directions. So I’ve had quite a lot of scary, painful and expensive work done to them and am now afraid of dentists. Like, openly-weeping-in-the-waiting-room afraid. So, when I got a reminder to say I was due for a checkup, my first thought was that there was no way I was dealing with that until after the release. But then I realised that I was already pretty close to a maximum stress level, so what the heck – and I went today. It worked! (Sort of.) I mean, I still freaked out, but only for a few hours before, not, like, a week – because I was too busy worrying about the book. If I’d done it after the release, I’d have had ample time to worry about both.

Self-trickery: almost as good as being able to respond to challenges like a functional adult!

Right, that’s enough excitement for me for one day. See you all soon! ❤


LOOK AT THIS AWESOME THING! Ft. Proof Copy and A Giveaway

Guys, look what my mum made me!!

the cover of The Rose and the Mask, as interpreted through the medium of quilting

It’s even prettier than it looks in this crappy phone photo, believe it or not.

This counts as fanart, right? Either way, this is some HIGH QUALITY MOTHERING. Thanks, Mum! 😀 ❤

Speaking of The Rose and the Mask, as if I’m ever not, Things have been Happening.



I am nowhere near as invested in my skill as a cover designer as I am in my skill as a writer…


…so I’m therefore approximately 1,000,000,000% less self-critical about it….


… but… I dunno, I think this actually looks pretty good?

I can neither confirm nor deny rumours that I’ve been periodically stroking it and murmuring “my preciousssss” since it arrived.

I can, however, confirm that I found about twenty mistakes in it that were completely invisible on both my computer and my Kindle. Siiiiiiigh. Still, now is the time to find them, I guess!

And, if you like the cut of its papery jib, but also like not paying for things, you may be interested in the Goodreads giveaway I’m running:

The Rose and the Mask by Victoria Leybourne

The Rose and the Mask

by Victoria Leybourne

Giveaway ends March 03, 2017.

See the giveaway details
at Goodreads.

As I write this, exactly 500 people have entered. Looking at how well other giveaways are doing, I think that’s… not bad? Not necessarily anything to write home about, but not bad. And it means that at least 500 people have now heard of it. Given how hard it is to get a self-published book noticed at all, I’m pretty happy with that. It’s giving me a very cautious sense that people might find something (the cover? the Beauty and the Beast link? the title? lol, definitely not the title) about it appealing, which is heartening. I’m still keeping my expectations extremely low about how well it will actually sell, but I’m starting to feel that I’ve at least done something right.

I’ll be back soon with more updates. In the meantime, if you missed it, check out my last post where I announce the release date (MARCH 3! IT’S MARCH 3! …Welp, ruined that surprise) and talk about how you can help with the launch if you’d like to.


The Rose and the Mask releases March 3! (And how you can help if you’d like to.)

That’s right, folks, I set a date! The Rose and the Mask: A Beauty and the Beast Retelling will be all kinds of purchasable one month from today!



Here’s the blurb:

Faustina is a beauty and a thief, not necessarily in that order. She doesn’t believe in magic, just luck, and hers has run out. The last thing she needs is to get roped into a ridiculous revenge plot by her brother—especially when that brother is Giacomo Casanova, Venice’s most notorious libertine.

Benedetto Bellini has never been particularly lucky. The fact that he’s under a beastly curse proves that. Now he’s got a second problem, one that’s washed up on his island in its undergarments and attempted to steal his silverware. He finds Faustina intriguing and infuriating in equal measure. And, thanks to the curse, he’s stuck with her.

Faustina doesn’t know what to make of the sweet, shy and deeply irritating man holding her captive. Does he have something sinister in mind, or is he just trying to keep her safe? And why won’t he take off his mask?

Are you excited? I’m excited. Also nervous and scared. BUT ALSO EXCITED.

I’ve had loads of support and help from some truly excellent people in creating this book, and some of those excellent people have also asked how they can help with the release. If this sounds like you, please keep reading! (I mean, keep reading either way, if you want! But please remember that this is specifically for people who’ve said they want to help me – I certainly don’t feel entitled to any of this.)


I’ll get the trickiest bit out of the way first: If you know me personally, please don’t rate or review the book on Amazon, Goodreads or similar. While a part of me would love for all my friends and relations to shower the book with five-star ratings (and, if you were thinking of doing that, that’s very kind of you!), there are a couple of reasons why it’s a bad idea:

  • One, I really want to approach this whole thing professionally and ethically, and have people buy the book (if they buy it at all) on merit. If someone buys the book based on a glowing review by someone who loves me, I’d feel we’d tricked them – even though all the motives of those involved would have been good.
  • And two, on a more pragmatic level… Amazon’s systems (and Amazon owns Goodreads) are terrifyingly clever and will quite possibly figure out that you know me, which could lead to sanctions, because having people who know you review your book is against their rules. And being sanctioned by Amazon would be Bad News, especially when (at least to start with) it’s my only sales outlet!

If you only know me through my writing (for instance, following this blog), that’s different – though, of course, I still don’t want you to rate or review the book dishonestly! But, if you do read it and enjoy it, it’s certainly true that good ratings and reviews help to sell books, so it would be very nice of you to leave one!

Buying the book

Okay, so, to be clear… if we are friends and you would like to read my book, I will obviously just give you a copy. You’re not expected to buy one!

However, I know some of you are planning to buy it anyway, and want to know how to do that in the most helpful way. The answer is that I’m not really sure, because the Ways of Amazon are strange and mysterious. However, it almost certainly helps to get a lot of sales at once – and particularly close to the release, because that pushes it up New Release lists and basically suggests to Amazon that people might want to buy it so it shouldn’t be immediately buried. I think. So – while every sale is wonderful and lovely and counts – they might count a little more on or around the release day.

Then there’s the matter of format – ebook or paperback. From a practical perspective, an ebook sale is probably better for me. I get more of the royalties, though it costs the buyer much less. And, since (as I mentioned in my last post) the vast majority of self-published authors’ sales are in ebook, it’s more helpful to get a sales rank bump on that than the paperback. Buuuuut… I really like the idea of paper copies sitting on people’s shelves. Also, I spent ages formatting the inside of the paperback and designing the back cover, neither of which you’ll be able to see in the ebook. So I’m going to say, buy whichever one you’d rather buy!

Other than that…

Honestly, your support and encouragement are amazing and all I really want from you, so thank you ❤ (Unless anyone wants to volunteer to read Amazon and Goodreads reviews for me after the release, because that’s a month away and I’m already terrified. But excited!)


A Self-Publishing To Do List


Here it is: the list of things I’m doing, book-wise! I’m sharing it partly because I know some of you are curious about all the Very Important Tasks I’ve been muttering about, and partly for anyone else considering self-publishing. But please, note that I mean everything I say in this and future posts about it in a “this is what I’m doing, follow along to see if it works!” sort of way, not a “do this, it’s a good idea” sort of way.

Bold headings are things I’m planning to do individual posts about later. I’ll come back and add links!

Oh, and one last thing: this list sort of starts at the “I have a finished, polished manuscript” stage. See the rest of this blog for the roundabout, tear-soaked route I took to get there.

Okay, let’s do this!

Professional Editing

Plenty of self-published authors skip this step, which is either a pragmatic allocation of resources or the beginning of a literary apocalypse, depending on whom you ask. I’ve seen knock-down, drag-out fights about it in indie author communities. (Then again, some of those communities would have a knock-down, drag-out fight over, like, Coke vs Pepsi, so ¯\_(ツ)_/¯.)

The issue is that editing is expensive, by most people’s standards (as it should be, when you’re paying for hours of someone’s skilled work), and it’s very, very possible for a self-published book to sell only a handful of copies, meaning that you never make the investment back. On the other hand, a professionally-presented book stands a better chance of attracting readers, and getting good reviews that attract other readers. Like a lot of things on this list, it’s a gamble. [Update: here is a post about that.]

Originally, I wasn’t intending to get The Rose and the Mask professionally edited. Given my fiscal situation (which might conservatively be described as “LOLarious”), I just didn’t think it was a sensible use of money. In the end, what changed my mind was looking back at the amount of work I’d put into it. I spent years of my life drafting and re-drafting this book and agonising over the tiniest of details (again, see the rest of this blog). After all that, the idea of readers dismissing it as slapdash because of whatever typos and plot inconsistencies I was inevitably missing was just too horrifying.

As it turned out, hiring an editor was the right choice for me—and an amazing experience. Yes, my editor caught a bunch of mistakes and inconsistencies that I’m glad will never reach paying readers, but I also learned a lot from the experience that I can use to write an even better book next time, right out of the gate.

Choosing Sales Channels

This is where it all starts to become a lot less writery and a lot more businessy. (Those are technical terms, keep up.) You’re choosing where you want your book to be available. The obvious answer is “EVERYWHERE!!!” but there’s a little more nuance to it than that.

With ebooks, the primary sales channels are Amazon (Kindle), Google Play (for Android Devices), Apple iBooks (for iPhones etc) Barnes and Noble (for Nook devices) and Kobo (for Kobo devices). Unless my extensive forum- and blog-lurking has led me astray, most self-published authors make the vast majority of their sales on Amazon.

Amazon have been at the forefront of the self-publishing movement for some time now, basically leaving all the other retailers scrambling to keep up with what they offer. For example, they are (as far as I know) the only retailer that incentivises authors to publish with them exclusively. By enrolling an ebook in their “KDP Select” program, authors agree not to make it available anywhere else (on a 90-day rolling contract) in return for certain privileges. The most notable of these is that the book will be included in Kindle Unlimited, where subscribers can read them for free – but the author gets paid depending on the number of pages read. It’s also rumoured that Select books get preferential treatment in terms of visibility on the site, but (again, as far as I know) that hasn’t been proven.

Essentially, then, your choice is mostly whether to enrol in Select or to use Amazon plus all the other channels (which indie authors tend to refer to as “going wide”).

If you want to make a physical, paper copy of your book available, there are choices to make there, too. Although, in my opinion, the stakes are less “where will I make more money?” and more “where will I find less stress?” Most self-publishers sell only a very tiny number of paperbacks, even the ones that are doing well in ebook. That’s basically a price thing: self-published books are usually sold on a “print on demand” basis. That means that—instead of a large number of copies being ordered at a bulk discount and stored somewhere until they’re sold—individual copies of your book will be printed to fulfil individual orders. But printing books one at a time is expensive, and that’s reflected in the retail cost of a self-published paperback, which, in turn, is reflected in the sales figures.

Offering a paperback for sale, therefore, is mostly a vanity exercise. It has a couple of practical upsides—for instance, Amazon will show the Kindle price as a “saving” on the paperback price—but those are only maybe worth the investment of time (and money, if you use any professional design or formatting services). But a lot of writers (including me!) want to see and touch a physical copy of their book, so that it feels real. And, if that’s why you’re doing it, you can probably take your businessy hat off for this one.

There are really only two main players for print-on-demand: Amazon (again) with their CreateSpace, and IngramSpark. Honestly, I can’t see much of a difference between them, so you’re in the wrong place for a detailed comparison. Since I plan to enrol The Rose and the Mask in KDP Select, I’m also going to use CreateSpace, thus centring everything on Amazon for the time being.


While I actually think Amazon (primarily) have made self-publishing remarkably straightforward, there is, regrettably, slightly more to it than just uploading your manuscript straight to your Kindle Direct Publishing account. Your book needs special formatting—and it’s different for ebook and paperback versions.

Ebooks—and I’m thinking mostly of Kindle books, because I’m most familiar with them, but I think it’s the same for the other formats—actually don’t want much formatting at all. You can’t choose the fonts, you can’t number the pages (because ebooks don’t have pages) and so on. What you actually want is a complete absence of formatting—save for bold, italics and underlines, if you use them. And that’s actually a lot harder than you’d think, especially if you use Microsoft Word. Word is so clever that it often cycles right around to stupid, and what looks to you like plain, unformatted text is actually all kinds of complicated under the hood, and somehow contrives to look spectacularly crap on a Kindle.

Paperback formatting, however, is at the other end of the spectrum. The print-on-demand printer will print your book exactly as you provide it to them, which means you have to perfect every detail yourself. That means styling the fonts, making sure the words don’t break up across lines in a way you don’t like, that there are no pages with just one word on them, that the page numbers start and finish where they’re supposed to, that the table of contents has all the right page numbers on it, that the margins are the right size and none of the text disappears into the binding… Excuse me while I breathe into this paper bag.

Formatting is another thing that you can (and many authors do) pay a professional to do for you. Having read the above, you might think it’s worth it. Personally, I feel like I should be able to do it myself, so I’m going to—no matter how many inventive new expletives I come up with in the process.

Cover design

My guess would be that this is the thing self-published authors are most likely to pay a professional to do. I mean, there’s no connection between being able to write a book and being any good at art or graphic design. And, while a lack of editing might get you bad reviews, or lose you sales at the “download a sample” stage, a bad cover will stop readers from even clicking through to learn more about your book.

Again, though, this is something I feel I should be able to do, so—out of a combination of stubbornness and lack of funds—I did it myself. Those of you who’ve been here a while will have seen me make several different ones, each time thinking I’ve finished the job, only to redo it a few months later. Here’s the latest one, hot off the… well, fresh out of Photoshop.

the cover for

Honestly, I like it and feel good about using it, but I’m sure a professional could have come up with something much better, both visually and in terms of appeal to my target readers. This is definitely a case of “do as I say, not as I do”… if you’ve got the cash.

Marketing copy

Most obviously, you need a blurb—but this also includes any other writing you might use to sell your book. So, an author bio, your Amazon description, any additional writing for your website, stuff like that.

I’ve said that a lot of things are “the worst”, but writing a blurb is the woooooorrrrrrsssssst. I honestly thought that knocking out a few paragraphs about a book I know inside out would be easy, but it was horrible. You have so little time to catch someone’s attention, so you have to keep it brief, which is where knowing what you’re writing about very intimately is actually extremely unhelpful. And striking a balance between teasing people with your best plot points and giving away the entire story is very tricky, too.

You can see what I came up with over on the book’s website, if you can’t read it on the back cover above. My best tip would be to make a list of the key things you think are appealing about your book (in my case, that it’s a Beauty and the Beast retelling, that the heroine is a thief, that her brother is Giacomo Casanova, that the setting is 18th century Venice and that the hero and heroine are trapped together by a curse) and then concentrate your efforts very firmly on conveying that as succinctly and intriguingly as you can. But honestly, I did that and it was still a giant headache, so what do I know?


Nobody knows the secret to selling a large number of self-published books. People are doing it, but no one really knows how—or, if they do, they’re wisely keeping quiet about it because, once everyone knows and is doing it, it won’t work anymore.

However, there are plenty of things that might work. Here are some of the ideas I want to try:

A blog tour. Well, sort of. A blog tour is where, over a set period of time, your book is featured on a bunch of different blogs. Those blog posts could be a “cover reveal”, an excerpt from the book, an author interview or a review of your book by the blog owner. You can pay companies to organise one of these for you, and they’ll guarantee a certain number of posts from their “network”. I’m trying to organise my own by choosing and emailing bloggers directly. [Update: this did not go that well.)

A Goodreads giveaway. Goodreads offer two kinds of giveaway: ebook (which you have to pay a not-inconsiderable fee to do) and paperback (which are free apart from the cost of sending out the books). I’m not hugely interested in paying to give my work away for free but the paperback ones seem to attract a decent amount of attention so I’m excited to give one of those a try. [Update: I did!)

Paid advertising. Again, my budget can sort of be described with a sad trombone noise, so I’ll have to be very careful about this. But I like the idea of advertising on one or two popular romance blogs. Amazon have also just introduced pay-per-click ads, which I guess is kind of like the big publishers paying chain stores to include their books in promotions.

So, there you have it: an overview of what I’ve been up to for the last few weeks and will continue to be up to, into and generally all over until the release. Like I said above, I’m planning to expand on all of this in more posts, as well as update you on how all of this works out. It’s a learning experience, let’s put it that way!

a water colour mask on a background of a watercolour painting of a galaxy, with gold text

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So I freed myself from the obligation to write a post a week and then failed to post at all for over three weeks. I’m sure you’re all shocked. Shocked.

The good news is that I wasn’t just catching up on Netflix and sneezing, although that adequately describes the weekend I’ve just had. (Remember this post about how comprehensively I fail to cope with the common cold? It was exactly like that.) I also DID MY SECOND EDITS! Actually, now that I look at my last post, I see that I hadn’t quite finished the big First Edits then, so, uh, I finished those first! But then, a couple of weeks later, also the second ones!

And then the Best Editor Ever (TM) took a look at them with me, and we hashed out a few final details, and now… THE BOOK IS DONE! AAAAAAAAAAAAAHHHHHHH!

Oh! Oh! Oh! I also re-named it. Again. Yeah, I know, I didn’t even let you recover from the first shock before laying that second one on you. Your minds must be blown.

While I’m starting to think that I might be a maybe-kinda-sorta-okay writer, I yield to no one on the subject of my crappiness as a a… titler? Titelist? Titleatrix? (Probably not titleatrix.) I’m really, really bad at titling things. And I certainly wasn’t attached to “Venetian Masks”, it was just the best I’d been able to come up with after taking an alarming nearly-three-years to think about it. Ideally a title should be a) clever and intriguing and b) attractive to your target readers, and “Venetian Masks” was pretty “meh” on both fronts. When my editor suggested changing it, I decided to learn from those years of failure and give up on a) (I honestly believe I could write another bloody novel before thinking of a clever title for this one) and focus my efforts on b). And I decided to go with The Rose and the Mask. Final answer.

a water colour mask on a background of a watercolour painting of a galaxy, with gold text

It’s not very clever but, as a fan of Beauty and the Beast retellings, if I heard of a book called The Rose and the Mask I would at least check it out to see if it was BatB-related. (Or possibly The Phantom of the Opera-related, but I’d guess there’s an overlap between those fandoms.) And that’s pretty much exactly the effect I’m going for. So, The Rose and the Mask it is!

I’m so excited to have got to this stage, because there were oh-so-many times when I thought I wouldn’t. As for what’s next… well, to give you the short version, there are some pre-release marketing activities I want to try, and a lot of very complicated formatting things to do that will probably make me invent some new swearwords. (For the long version, stay tuned – I’m going to share my To Do list and some detailed posts about the self-publishing process in future posts.)

And then… publication! I’m 95% sure when the release date will be, but don’t want to share it here until I’m 100%. It’ll be early March, though, so stand ye ready! (Oh, and do feel free to join my mailing list over on the book’s website! :D)

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Goodbye 2016

It’s finally over! If you’re reading this, it means either that you survived 2016 or that there’s an afterlife with internet access. Either way, drinks all round. Or just naps. To be honest, I think pretty much everyone I know would just like a really good sleep right now, me included.

I didn’t finish the weekly blogs thing. I made it to 49, which… I don’t know. Obviously it’s kind of a bummer that I very nearly achieved a goal and then failed right at the end, but I’m actually okay with it. To be honest, I just haven’t had anything to say for the last few weeks (which you may not feel is a new development) and forcing myself to just post for the sake of it wouldn’t have been any more satisfying than not posting at all. And I have a hunch that it’s not a great way to retain readers.

In better news, the reason I haven’t had anything to say is that I’ve been working on edits because my book is sososoSO nearly finished. I mean, I can actually now list the things that need to happen before it is DONE and READY. After years of “ugh” and “uuuuggggggghhhh” and “maybe just one more complete rewrite”, that’s pretty exciting. That’s not to say that I’m dancing around on clouds of pride and optimism (have you met me?), but I’m satisfied with myself, and a few weeks of missed blog posts is a small price to pay for that.

Okay, that’s enough excuses. Time to talk 2017 goals! Because of all the “ugh” and rewrites, my main writing goal for the last few years has been “FINISH. IT.”  Now that that’s done, I can finally set some that are a bit less nebulous and indefinite – and maybe even a bit more fun!

In 2017, I want to…

  • Finish these edits (within the next couple of weeks). Then get the MS back to my editor for a second pass, as well as sending it out to a couple of kind people who’ve offered to check for stray typos. I’m hoping to have it 100% ready to go by mid-February, so that I can…
  • Attempt some pre-release marketing activities, such as approaching book review blogs to offer them advance copies. I’ll be feeling my way with this (and, indeed, pretty much everything I do with the book from now on) since I’m new to this stuff, but there are a few things, like this, that I think are at least worth a go. I’m planning a post on this, as well as other aspects of self-publishing. It’ll either be useful to other writers or entertaining in a “watch me fail” sort of way, so stay tuned for that!
  • Release the kraken book! I’m still not setting a definite release date, but I’m looking at late February or early March. This is about 80% “just how things worked out” and 20% “okay but there is a huge Beauty and the Beast movie coming out in March that is not wholly irrelevant to someone hoping to sell a Beauty and the Beast retelling”. Honestly, it could just as easily distract my target audience as help me, but it’s given me something to aim for. (And, on a personal, fangirl level, wait anxiously for, but that’s beside the point.)
  • Write the sequel! Yep, there’s no rest for the wicked – or, indeed, the fanatically-obsessed-and-driven-but-only-in-one-specific-and-quite-risky-area. I’ve always intended to write a Cinderella story in the same setting and, while a part of me is sick to death of imaginary 18th-century Venice, another part is very glad to have permission to stay there. I worked on some ideas for it while Venetian Masks was with my editor and I’m excited to get started. (It will also give me something to do while I desperately try to restrain myself from reading reviews of VM.) I want to aim to finish it by the end of 2017. That’s ambitious, given how long VM has taken me, but I’m optimistic that I can avoid at least some of the 2348986345 mistakes I made while writing that and get it done a bit faster.
  • Write 52 blog posts. I mentioned this a post or two ago. It’s obviously very similar to “write one post a week”, but I think it should be a lot more manageable. This year, there were weeks when I wrote several (relatively!) good posts, and weeks when I struggled (or, latterly, failed) to write one at all. So, in 2017, I’m just going to try to average one a week, without forcing myself to post when I have nothing to say. Having said that, I think moving ahead with the self-publishing process will actually give me more to talk about – I’d like to at least give an overview of what’s involved so that you guys know what I’m up to, and maybe even do some more detailed posts about certain aspects that might help other newbies.

I’m not setting any goals to do with sales of VM. In fact, I’m trying my best not to have any expectations about that at all. By far the most likely outcome is that they’ll be dismal. I probably won’t make back what I’m spending on editing (which is not a comment on my editor! Editing is just expensive because of what it is – a skilled person’s time). I definitely won’t make a financial return on the investment of time I’ve put into it. I’m at peace with that, I think. I’ve learned a lot from doing the work, and from the editing. I have hope that one day I might make a profit from my writing. Even if I knew for sure I never would, I’d keep doing it. At this point, I don’t think anything (without getting into any awful disaster scenarios) could stop me.

Right, that’ll do for now. Goodbye and good riddance, 2016. 2017, I’m coming to get you!